Blog

Stay in touch on the latest and greatest powersports marketing news through our blog.

The Future of Digital Media

03 May

Here comes some digital media fun facts. I am going to fire them at you fast and furious in an effort to allow you walk away from this article a bit smarter, wiser and more focused on the digital space for 2013. If I had compiled this data myself, I would have the distinct right [...]

Revive Your Ride: Its FREE, for real, its FREE.

25 April

If you haven’t signed up to be a participating dealer in the Revive Your Ride program, now is your chance. The Motorcycle Industry Council offers this F-R-E-E marketing program for your benefit as a powersports dealer.  The program reaches riders everywhere encouraging them to get out and ride whether it’s on the road or in the [...]

NEW Motorcycle Passenger Safety Product

25 April

Looking for an innovative product to stock for the Spring riding season? Check out The Moto-Grip™. The Moto-Grip™ is a safety harness for motorcycle passengers equipped with front and rear hand grips.  The harness is worn by the vehicle operator and the hand grips are held by the passenger on back. The Moto-Grip Jr. ™ is a child passenger [...]

Facebook Home Launches to Dismal Reviews

24 April

Facebook launched the greatly anticipated  app called ”Home” and thus far users are not impressed.  Home is available on Google Play for Android phones, so grab yours and download it so you can weigh in on the debate on whether or not its a winner (none for you iPhone lovers!) I downloaded when it launched and [...]

Black Hat SEO

08 April

“Black Hat” search engine optimization (SEO) is basically cheating the system to get higher search rankings. The cheating techniques utilized in black hat SEO are considered to be unethical since they break the stated rules and regulations of the search engines. Here’s the top three ways to be boss at black hat: Keyword stuffing Jam [...]

Dealer Expo 2013: Tech Review

01 April

Technological innovation was easy to find at the 2013 Dealer Expo in Indianapolis, Ind. Here is a rundown of the latest and greatest products showcased for powersports dealers: AccessorySmart Imagine, no more flipping through paper catalogs searching endlessly for SKUs, or ordering the wrong item because the SKU was handwritten incorrectly. AccessorySmart by ARI Network [...]

Buy Your Friend$

01 April

Why spend any time or money gaining actual “fans” on social media networks, just do it the old fashion way, buy them. Here’s a list of companies that will buy friends for you: Socialyup.com 500 Facebook likes for $30 or 20,000 for $699 Fanmenow.com 1000 Twitter followers for $10 or 1,000,000+ for $1,750 Pinfol.com 100 [...]

#Hashtags Coming to Facebook

15 March

Facebook is reportedly working on incorporating the hashtag (the sign formerly known as the number sign or #) into the social network. The Wall Street Journal reports that Facebook has plans to bring the hashtag to its service, which will allow users to index conversations about a particular topic, just as they currently do on Twitter.